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Australian Tourism Data Warehouse (ATDW)

The Australian Tourism Data Warehouse (ATDW) is Australia's national tourism database and distribution platform. The ATDW's function is to help extend your exposure and attract more business online.

ATDW listings provide an online presence at national, state, regional and destination levels through the key online tourism marketing platforms of and more.

Over 8,000 Victorian tourism and event operators have already listed on the ATDW to attract more customers online. Join them by creating your listing today.

Free ATDW listings

In response to the economic impact of bushfires and COVID-19, Visit Victoria, with the support of the Victorian Government and Regional Tourism Boards, is providing free 12-month ATDW listings to all Victorian tourism businesses.

Providing free ATDW listings saves each and every tourism business $295 and importantly ensures businesses continue to be promoted on the tourism websites that will maximise their exposure as part of recovery marketing campaign activity.

Existing ATDW subscribers have already received a 12-month extension to their listing. New ATDW business listings can be created free of charge until June 30, 2021.

For more information, follow the links below:

Businesses operating in the tourism region of Melbourne

Businesses operating in regional Victoria

Where do ATDW listings appear?

What are the benefits?

  • A presence for your business or event on the official tourism website for Melbourne and Victoria, (reaches an engaged audience of nearly 9 million annual visitors).
  • Opportunities for further exposure through Visit Victoria's data-driven marketing campaign activity.
  • Drive traffic to and boost Search Engine Optimisation (SEO) of your own website.
  • Manage just one listing that could appear on numerous tourism websites including and the official website for your tourism region.
  • Update at any time on the easy to use ATDW-Online platform and have your changes automatically published across the network.
  • Listings are quality assured by Visit Victoria to meet National Content Standards.
  • Technical support and training from Visit Victoria’s dedicated ATDW team.
  • Subscription to Visit Victoria's ATDW Newsletter containing tips to help you optimise your listing.

Eligibility criteria

To list on the ATDW, your business or event must meet the following criteria:

  • Operate within Australia
  • Provide a direct experience to the leisure tourist
  • Have a physical premises where visitors can access your product or service
  • Align with of the following listing categories: Accommodation; Attraction; Food and Drink; Event; Hire; Tour; Transport and General Service
  • Tour operators and Accommodation providers must provide a current ABN upon registration

For more information on eligibility and listing categories, click here.

User guides

View or download a PDF guide with step-by-step advice for registering and creating an ATDW listing.

How does the ATDW work?

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More information

Contact Visit Victoria's dedicated ATDW Support Team:

P:    1300 306 366 (during business hours)

E:    [email protected]