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Helping You Grow

Working with Visit Victoria Industry Guide

The Working with Visit Victoria Industry Guide is designed to help Victorian tourism operators understand the best ways to engage with our teams and learn about the opportunities and benefits of working with us. It outlines Visit Victoria’s role, key industry stakeholders, and opportunities across marketing and PR, industry development, major events, and business events. It also includes tools and tips to support your business and contact details. 

Working with Visit Victoria Industry Guide
Industry Guide

International Mentoring Program

The International Mentoring Program (IMP) is designed to increase the number of export-ready products in Victoria, by giving selected tourism operators the tools and knowledge to develop their business through the traditional international distribution system to key partners, online travel agents (OTA’s) media, social, content and e-marketing channels. Discover more about the program by sending us a general enquiry via our contact page.

Program Enquiry
IMP hero 2024

Marketing Excellence Program

The Marketing Excellence Program (MEP) is designed to give outstanding tourism businesses the tools and capability to excel in their communications and deliver an exceptional experience to visitors. The focus of this course will be on identifying what you want your business to stand for in the eyes of the consumer, and how to bring this to life – how this is communicated in your messaging and the experience your guests have on the ground. Discover more about the program by sending us a general enquiry via our contact page.

Hero MEP 2024