Welcome to the fourth edition of the Visit Victoria ATDW Newsletter, your dedicated ATDW industry update from the team at Visit Victoria.
As part of ongoing maintenance of the ATDW-Online platform, there have been some recent enhancements made to help improve the user experience. These include:
Many Victorian tourism operators have again been targeted by a "false billing" scam where they receive requests to verify their details, claim a listing or pay an invoice for the provision of advertising services. This scammer owns websites with similar names and logos to that of official tourism bodies.
The scammer has been issued with an injunction to stop this practice nationwide. If this continues, the scammer could be found in contempt of court which is punishable. If you receive any emails or invoices that you think may be a scam, please forward them to [email protected].
Visit Victoria would like to remind businesses to carefully look at who is issuing the invoices and verify the authenticity and authorisation of renewal bills. Visit Victoria or ATDW will never bill operators up-front for their ATDW listing. Operators pay or request an invoice for their listing subscription directly through ATDW-Online.
For more information about 'false billing' or 'unauthorised advertising' scams see:
Annemarie and her team at Warratina Lavender Farm have been using the ATDW for eight years as a tool to promote their Farm, dining and event offerings.
Accommodation providers now have the opportunity to add more detail about their rooms or dwellings to their listing. We've created a detailed guide to help you complete this section.Read more
We have had a busy month meeting with local operators and tourism staff throughout regional Victoria to run ATDW training. The sessions throught the Yarra Valley, The Murray, Rutherglen and Phillip Island focused on how operators can enhance their ATDW listing to stand out from the crowd.
Attendees walked away with practical tips that they can apply to any of their online marketing activity, including writing an engaging description, choosing the right images and highlighting their points of difference.
To discuss ATDW training opportunities in your region, please contact us.
If you haven't recently, make sure you check over your ATDW-Online account and user details to ensure they're correct. We refer to these details to contact you with important information regarding your listing. You can update your details by clicking on the Account tab once logged in to ATDW-Online.