Melbourne March Madness

Promoting Melbourne as a global event destination.

Melbourne is expected to welcome hundreds of thousands of visitors for the month of March, thanks to the variety of major events on offer. Experience our behind scenes shoot of the Major Events, Melbourne March Madness piece organised with the Herald Sun and our amazing event partners.

Collectively, major events work to provide not only economic benefit but also constant positioning and profile for Victoria nationally and internationally.

Peter Bingeman, CEO Visit Victoria

March Madness Partners:

Virgin Australia Melbourne Fashion Festival
Melbourne Food and Wine Festival presented by Bank of Melbourne
Formula 1™ Australian Grand Prix
Australian Football League
Melbourne International Comedy Festival
Flemington Races and Victorian Racing Club

In 2016-2017 Visit Victoria proudly supported 28 major events & attracted 10 new major events to Victoria's enviable calendar.