- Event News
Fifth Consecutive Year Of Growth
Melbourne Convention Bureau has achieved its strongest results from the past five years, exceeding all 2016-17 financial year targets. MCB achieved $321 million in economic contribution for the state, an increase of 17 per cent on the annual target, from 194 events and almost 69,000 delegates secured.
The international association sector continues to be the jewel in Melbourne’s business events crown, contributing 70 per cent of economic impact, from 36 events secured which will deliver $226 million in economic contribution.
Victoria’s corporate meetings and incentive business was significantly bolstered with MCB securing 158 events which will deliver over $55 million and over 27,900 delegates to the city and regions.