Major events

Victoria's award winning major events strategy has resulted in an enviable calendar of sporting and cultural events that are at the heart of Victoria's tourism offering throughout the year.

Each year, Melbourne and Victoria offer an exciting calendar of major events across the sport, entertainment, culture, industry and lifestyle sectors.  This diversity in the events calendar supports a strong and thriving event industry, ensuring that in Victoria, the skills, facilities, overlay and equipment are world class, updated regularly and available for event owners. 

Victoria has a proven track record of providing event owners with a coordinated commitment from event stakeholders to ensure each event is an outstanding success. 

Bringing together the major events, business events and tourism marketing activities for the state of Victoria will mean stronger partnerships and support for major events and event owners.

Visit Victoria will continue to provide integrated marketing support to help drive increased economic benefits and branding opportunities from Victoria's calendar of events and to strengthen Melbourne and Victoria's position as a world leader in major events.

For more information on major events email